APPLE EMERGING AS POSSIBLE LEADER TO LAND PAC-12 MEDIA RIGHTS

[NT80]

That means Apple would get all of the PAC-12’s best games. It would still leave the door open for Amazon to possibly stream a Friday night game. Williams also reported the main holdup is finding a traditional broadcast partner, which the PAC-12 has been adamant about needing.

If there’s one thing Apple isn’t short on, it’s definitely cold, hard cash. However, the PAC-12 wants to remain visible and have at least a large chunk of games on traditional TV.

It seems unlikely that can happen if Apple lands all the tier one rights. The games would be streamed on Apple TV+, and casual fans won’t watch. While the conference might get paid, it could lose relevance if the best games are all on streaming. It’s a tough call to make.

https://www.outkick.com/apple-media-rights-pac-12-speculation/

 

[Wag Tag]

This is the future for all sports IMHO. The problem is do want to be the first while the market adjusts over the next few years. Staying relevant will be tough until all conferences do it.

[El Paso Eagle]

They might get their money but the problem will be viewers.They can try and spin it anyway they can, but there will be a lot less people watching pac twelve football.

Edited April 24, 2023 by El Paso Eagle

[NT80]

2 hours ago, Wag Tag said:

This is the future for all sports IMHO. The problem is do want to be the first while the market adjusts over the next few years. Staying relevant will be tough until all conferences do it.

The CU President, and Chairman of the PAC12 Pres council wants only a 5 year media deal, not 12 years like last time for this reason.  Basically he said there is too much change coming (like streaming) to get caught with the wrong format at the wrong time for too long.