My 2 cents:
Seth is a good coach-not great , but certainly not bad. I'd say his demeanor could use some work, but it is what is is. Fan/Alumni apathy is very high(nothing new). Enthusiasm around the program is usually pretty low. He has been here for several years and maybe its just time to start fresh. Nothing against the man personally. The players seem to like him.
He beats the bad teams and occasionally beats a pretty good team, but getting our asses kicked by SMU every year now is getting so old. The bowl games have been pretty bad as well. At least be more competitive. Hit the portal much harder maybe? It's time we raise our expectations, even just a little bit....
This might sound over simplified, but if we could just beat SMU occasionally, local alumni(casual fans) would take more interest in the program and maybe we could move forward with more alumni support/donations/ticket sales. Those of us who read this board and follow the team closely are always going to support the team. But if we could just engage/tap into some of the thousands of local alumni, I think that could carry us to a higher level of enthusiasm and recognition.