When the SWC fell apart, TCU was really a bad program. But the City leaders in FW, knowing that TCU was central to their city, came up with a plan for making them the Hometown Team. TCU used their best asset at the time, money, to buy away Franchione from New Mexico and bring him to FW. And it worked. He got them turned around and when he left for Alabama, his Defensive Coordinator was ready to move up. And Gary Patterson did just that. And the next thing you know, FW goes crazy for them, that leads to a Rose Bowl win and top 5 finish, then getting into the Big 12, which led to another top 5 finish, and then making a hire in Sonny Dykes to pump life into the program and he immediately leads them to a national championship game.
What Fort Worth has done for TCU is what Denton has not done or will ever do for UNT. Dentin’s citizenry either ignores or openly loathes our program’s existence. We have yet to ever have one sellout at our stadium—that seats a little over 30k. It is what it is.