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TDECU buys naming rights to new UH football stadium

Harry

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Harry

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Founded in 1955, Texas Dow Employees Credit Union is the fourth-largest credit union in Texas and the largest in the Houston area with more than 186,000 members and excess of $2 billion in assets, according to the company's website.

UH joins about a dozen Football Bowl Subdivision schools in the country who have sold naming rights to their football stadiums, among them Central Florida, Louisville, Rutgers, Texas Tech, North Texas, Wake Forest, Minnesota, California, Maryland and Boise State.

At an estimated cost of $120 million, TDECU Stadium, has a capacity of 40,000 and features 25 suites, 42 loge boxes, 766 club seats, four party patios and two open-air suite decks. All premium seating at the stadium is sold out, Jeramiah Dickey, UH's associate athletic director for external relations, said in late May.

Read more: http://www.chron.com/sports/cougars/article/TDECU-buys-naming-rights-to-new-UH-football-5605117.php

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UHFootballFeed Newbie

UHFootballFeed

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UH joins about a dozen Football Bowl Subdivision schools in the country who have sold CORPORATE naming rights to their football stadiums, among them Central Florida, Louisville, Rutgers, Texas Tech, North Texas, Wake Forest, Minnesota, California, Maryland and Boise State.

Gotta love the Houston Chronicle for omitting the key word. A lot more schools than those listed accepted money for naming rights. McLane Stadium at Baylor, Yulman Stadium at Tulane, Ford Stadium at SMU, etc.

They also left out Akron (Summa Field at Infocision Stadium), where the current Houston AD built a new stadium and sold corporate naming rights about seven years ago.

Maybe we find out the terms of the deal today at the press conference. Rumors are $15M for 10 years.

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Christopher Walker Collaborator

Christopher Walker

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UH joins about a dozen Football Bowl Subdivision schools in the country who have sold CORPORATE naming rights to their football stadiums, among them Central Florida, Louisville, Rutgers, Texas Tech, North Texas, Wake Forest, Minnesota, California, Maryland and Boise State.

Gotta love the Houston Chronicle for omitting the key word. A lot more schools than those listed accepted money for naming rights. McLane Stadium at Baylor, Yulman Stadium at Tulane, Ford Stadium at SMU, etc.

They also left out Akron (Summa Field at Infocision Stadium), where the current Houston AD built a new stadium and sold corporate naming rights about seven years ago.

Maybe we find out the terms of the deal today at the press conference. Rumors are $15M for 10 years.

$15M? If I'm correct, that would still prefer Apogee as the highest single term naming rights deal at $20M, right?

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UHFootballFeed Newbie

UHFootballFeed

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The terms were confirmed at today's press conference: $15M over 10 years.

Highest football corporate naming rights total is Minnesota at $35M over 25 years. Several tied for 2nd at $20M.

Biggest football per year deal is Houston at $1.5M per. Minnesota 2nd at $1.4M per. Cal 3rd at $1.2M per. Several tied for 4th at $1M per.

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NTXCoog Contributor

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$15M? If I'm correct, that would still prefer Apogee as the highest single term naming rights deal at $20M, right?

Big difference is $1.5M cash each year for 10 years. Apogee deal was $11.8M total cash starting at only $312k in the first year and increasing up to $1M a year in years 18, 19, and 20. The remaining $8.2M were in services.

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UNT90 Newbie

UNT90

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Big difference is $1.5M cash each year for 10 years. Apogee deal was $11.8M total cash starting at only $312k in the first year and increasing up to $1M a year in years 18, 19, and 20. The remaining $8.2M were in services.

This.

Houston got cash.

We got "services."

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THOR Proficient

THOR

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What's the difference? The school would have had to pay for the services...so it's a wash...

If the money that was used to pay for the services were directed elsewhere to help athletics. ..

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UNT90 Newbie

UNT90

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What's the difference? The school would have had to pay for the services...so it's a wash...

If the money that was used to pay for the services were directed elsewhere to help athletics. ..

I fear that Apogee may have hired some former UNT finance workers?

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