Nice article from Brune:
North Texas was in the process of an overhaul back in late 2016. The team that head coach Seth Littrell mostly inherited in Denton won five games, a notable improvement from the mess of a one-win 2015 season, but perhaps more important was the construction of his 2017 recruiting class.
I guess anything is possible, but I don't know how likely this is. One the one hand this suggests that AAU status is the key driver (Texas dragging Iowa State and KU with them to a west coast conference), but on the other hand it's not really (OU, because it's OU and ASU because of market). If they are going to blow-up the Big12 and the Pac12 to create a conference of like-minded, AAU schools, then why stop there? Swap OU for Rice and forget about ASU or get UCDavis to step up to FBS.